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Streamline your visual content production and grow your brand with Graswald AI.
Create lifestyle and PDP images
Create your own AI models
Cut production costs & increase time to market

Questions? Answers.

How accurate are the AI-generated images?

Our technology is designed to produce visuals that look and feel like real PDP photography. Our model is trained to follow your input very closely, so product fidelity and accuracy is very high, including complex patterns, logos and fabrics.

Graswald AI is already being used by leading fashion Enterprises, from fast-fashion to outdoor brands, with results live on many PDP pages.

How can we ensure that the generated images are in line with our brand look and feel?

The platform is fully brand-customisable — we work with your team to create custom Avatars (AI models) that are perfectly in line with your brand identity.

The AI models can be of any gender, age, shape, ethnicity — allowing for easy diversity and personalisation.

Brands can also tailor every variable of the the images’ look and feel — from lighting and backgrounds, to poses and angles — everything can be tailored to match the brand aesthetic, and is applied automatically to each shot.

How is the onboarding process?

The onboarding process is efficient, hands-on, and tailored to each brand’s needs.

After account setup, the Graswald AI team helps customise Avatars, poses and lighting, so users can quickly start creating content quickly and easily.

Each walkthrough is guided by specialists, ensuring the workflow fits the client’s category and brand style. Clients receive follow-up materials and support for continued optimisation, making it easy to start creating high-quality AI visuals from day one.

Is my all my data safe and private?

Yes, we ensure data safety and privacy on the highest level.

Our models are not trained on customer data and all customer data is stored isolated, privately and encrypted.

We comply with all recent regulations on data security, privacy and AI usage and continuously monitor our efforts to provide the most compliant AI tool for fashion in the market.

What product inputs do you need?

Brands only need a couple of high-quality product images to get started — raw, unretouched on-mannequin shots of your product are ideal.

Aside from this, we also support other kinds of product shots like ghost mannequin, on-model, flat-lays, 3D renders and sketches.

The images are best shot against a plain background and showing key angles like front, side, and back.

What do your main customers look like?

Graswald AI is built for Enterprise fashion brands and retailers who produce large volumes of visual content, and want to scale faster without compromising quality.

It’s ideal for brands who want to localise their visual content for different markets and / or easily refresh content, without having to constantly reshoot and wait months for results.

With fully digital content pipelines, brands can produce a lot more content with minimal overhead, resulting in increased conversions and profitability.

How is Graswald AI different from other gen-AI solutions?

Graswald AI is purpose-built for fashion production.

Unlike other solutions, we’re focused on simplifying content production for Enterprise fashion brands with tens of thousands of SKUs — offering a seamless way to produce all your PDP content digitally and automatically.

Graswald AI is also fully brand-customisable. From Avatars to scenes and lighting, each variable can be customised to your brand aesthetic once, and applied across every shot automatically.

What is Graswald AI and how does it work?

Graswald AI is an AI-powered digital content creation suite for fashion e-commerce.

Graswald AI allows fashion brands with thousands of SKUs to conduct on-model photoshoots for their PDPs entirely digitally — transforming expensive physical studio processes into scalable, automated digital workflows.

The platform is fully brand-customisable.

We work with your team to tailor every variable to your brand aesthetic — from crafting custom AI models (of various ages, shapes and ethnicities), to custom studio lighting and poses — everything can be made-to-fit your brand identity.

Once this is set up, you can upload input images of your products (like ghost mannequin shots, on-model shots or flat-lays etc.) into the platform, and then easily combine and layer products to dress your AI models (Avatars).

From there you can generate hundreds of on-brand, on-model images for your PDPs in 4k resolution by default — getting entire collections online in days instead of months.

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Create product visuals in a completely new fashion

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